Committed in driving commercial success.

About me.
I am a results-driven professional with over 25 years of experience. I excel at bringing together business development, sales, branding and marketing expertise to create growth.
My projects range from setting up, managing, and accelerating marketing and sales departments to leading hands-on business development initiatives for companies looking for growth.
I also temporary lead (digital) advertising agencies and online platforms to the next chapter of growth.
The brief from clients is usually straightforward: we want to grow – in revenue and as a brand. Marketing is important, but so are sales performance and short-term lead generation.
Addressing these combined challenges is my specialty: building strong brands, driving effective marketing, and – above all – delivering commercial results. Always with a hands-on, pragmatic approach.
‘Growth happens faster when you engage the right people at the right moment.‘
Reason’s for hire
- A refreshing view challenging available business scenario’s.
- Overall sparring partner, market research, advisement, pitchdeck development, (business) partner approach.
- Development, implementation and execution of:
- Marketing and communication strategies.
- Business development and sales strategies.
- Brand strategy and corporate identities.
Experience – brands
- Ohpen, Finqle, MediaLab, 2ML Group, Klimaatfonds NL, KWF Kankerbestrijding, Stayci Serviced Apartments, Kenniz, CarePortal, BvV Group, FG Hospitality group, Social House, Johnny Loco.
Experience – agencies
- 9Yards, Admix, Arrow, New Message, Typify, q-idd, WebGenerator.
- Clients: Volkswagen Pon Financial Services, Buren, Delissen Martens, Klimaatfonds NL, Vroom, Mediq, BDO, LPR, Struik Foods, Stibbe, DeLaMar, MVA, NVM and many more.
Expertise
- Marketing (multiple branches).
- Sales and business development (multiple branches).
- General management (online platforms, advertising & digital agencies).
- Overall sparring partner & troubleshooter for company owners.
Keywords
- Passionate.
- Sales-driven.
- Disruptive.
- Committed.
- Loyal.
- Entrepreneurial.
Fee structure
- Hourly rates or fixed fee.
- Optional sweat equity deals.
Client profile
- Small and medium sized enterprises.
- Start and scale-ups.
Differentiating factor
- Not just writing plans, but also executing them with perseverance and a healthy sense of realism.
‘We build bridges to growth through entrepreneurial execution.’