Committed in driving commercial success.

About me.
With over 20 years of experience across branding, marketing and commercial leadership, I help companies grow β in revenue and in brand value.
My expertise lies in connecting strategy to execution. I bring together branding, marketing, sales and business development into one integrated growth approach.
I work with founders, boards and management teams to:
- Build strong and distinctive brands
- Create effective marketing strategies
- Open commercial opportunities
- Accelerate growth
Sometimes as an advisor. Sometimes as interim CMO or commercial lead. Always hands-on and result-driven.
Because growth is not a plan β itβs execution.
‘Growth happens faster when you engage the right people at the right moment.‘
Why hire Supercel Brandventures?
Supercel acts as a strategic growth partner. I bring:
- A fresh and independent perspective on your business model
- Board-level sparring and strategic advisory
- Market research and positioning insight
- Pitch deck and proposition development
- Partner and investor approach
- Development and execution of marketing, brand and sales strategies
- From strategy to implementation β with measurable commercial impact
Experience – brands
- Ohpen, Finqle, MediaLab, 2ML Group, Klimaatfonds NL, KWF Kankerbestrijding, Stayci Serviced Apartments, Kenniz, CarePortal, BvV Group, FG Hospitality group, Social House, Johnny Loco.
Experience – agencies
- Westerlingen, 9Yards, Admix, Arrow, New Message, Typify, q-idd, WebGenerator.
- Clients: Volkswagen Pon Financial Services, Buren, Delissen Martens, Klimaatfonds NL, Vroom, Mediq, BDO, LPR, Struik Foods, Stibbe, DeLaMar, MVA, NVM and many more.
Expertise
- Marketing (multiple branches).
- Sales and business development (multiple branches).
- General management (online platforms, advertising & digital agencies).
- Overall sparring partner & troubleshooter for company owners.
Keywords
- Passionate.
- Sales-driven.
- Disruptive.
- Committed.
- Loyal.
- Entrepreneurial.
Fee structure
- Hourly/monthly rates or fixed fee.
- Optional sweat equity deals.
Client profile
- Small and medium sized enterprises.
- Start and scale-ups.
Differentiating factor
- Not just writing plans, but also executing them with perseverance and a healthy sense of realism.
‘We build bridges to growth through entrepreneurial execution.’
